CAMPAIGN ART DIRECTION
Creative concept for Fall campaign imagery across advertising, web, paid media, and lookbooks for Nicole Miller NYC.
The objective was to create campaign imagery that felt surreal yet grounded, using scale and composition to reframe familiar silhouettes in unexpected ways. models appear oversized, miniature, and suspended against open sky backdrops, creating a sense of lightness, curiosity, and visual tension.
art direction JOSHUA CONTRERAS
model MEGAN IRMINGER
photography DALE JEZWINSKI
hair and makeup GLAM SQUAD
a behind the scenes look